How we use AI
41GENESYS is a small team of people who know the consumer goods industry well and want to get it right. We use AI tools in our work. This page explains where, where not, and what that means for what you read here.
What AI helps us with
We use AI tools to support our research: to find and sort sources, to summarise long reports and filings, to check calculations, and to help prepare drafts of our texts.
What people do
People at 41GENESYS choose the topics, decide what we say and take responsibility for every piece. Every figure we publish as fact comes from a named third-party source that we cite in the post, and we check it against the original source before publishing. Worked examples with rounded, illustrative numbers are marked as such. Nothing is published automatically.
What we cannot promise
We work carefully, but mistakes happen, both ours and those of the tools we use. Third-party data can contain errors or be revised later. We therefore cannot guarantee that everything we publish is always complete and correct. Our content is for information only and is not investment, legal or business advice.
Corrections
If you find an error, write to hello@41genesys.com. We review every report within 48 hours, correct the post, and note the correction publicly.
Your data
We do not enter personal data of our readers, newsletter subscribers or people who contact us into AI tools. Details are in our privacy policy (in German).
Responsibility
Editorial responsibility lies with the person named in our Impressum.
Last updated: October 2026